Selling
10 Steps for Success
#1 Motivation, understanding your wants and needs...
As a professional experienced Realtor, it's important for us to ask the right questions and take the time to listen to your wants and needs before offering our expert advice. We want to understand what is motivating your decision to sell your home/investment, and hear what your plan is moving forward including your ideal selling process. We understand you want the most amount of money possible but what else is important? Closing dates, conditions, inclusions, exclusions, the amount of time you are willing to wait to get your property sold. These are all important factors that play significant roles in ensuring we meet, and exceed your expectations throughout the process including the end results.
#2 The Big 4...
It's important to understand what causes failure to help navigate our path to success. We believe if one or more of the big four criteria are lacking or missing all together, your home will either take a longer time to sell, and/or bring low ball offers, or worst become a stale listing and potentially not sell at all. However, on the contrary, if these four things are properly planned, assessed, and in alignment with the current market, success will follow.
- Asking Price
- Condition of the home/property
- Marketing Plan
- Competition & Market Conditions
#3 Preparation and Staging...
We offer many options to assist in making your home show its best before any for sale sign goes up. Whether you prefer to put in the grunt work yourself but need some direction or you prefer a full concierge service with professional stagers, we have the connections to assist promptly to help get your home listed as quickly as possible. Our room by room approach helps to assess and make recommendations to maximize your return on investment. The amount of work that is put in prior to the listing has a direct correlation to how quickly your home sells and the price it ultimately gets. We also assist with the planning and implementation of professional photography and videography with many options to suit all property types.
#4 We Do Our Homework...
We take the necessary time to do our homework and consult with you regarding the comparable sale prices and competition in the market. With facts and research in hand, we discuss with you pricing plans that best suit your needs and goals.
#5 The Launch...
We focus our attention on the details to ensure your listing is launched right the first time. We believe you get one chance to make a first impression so it's vital to ensure you have a professional on your side entering all the details into the MLS system. What do you think when you see a new listing hit Realtor.ca and they don't have any photos yet, or they change the price after the first day on the market? We feel the same way and simply put, we believe it's unacceptable.
#6 Results and Feedback ...
We help navigate and manage appointment requests, showing confirmations, and access to the property, ensuring your home is available for bookings in a professional manner to all potential buyers. Once your property has been active on the market, it's important for us to review the number of showings and the feedback given from the buyer's agents. We also keep a close watch on the market and your competition. This is how we gauge whether we are on the right track or require any adjustments. We stay connected to the process and to our clients with weekly updates including feedback and recommendations.
#7 Offer Registration, Offer Presentation, and Negotiations...
When we receive an offer, we take the proper steps to ensure the offer is handled with your interests protected. Firstly we check that the conditions and details within the offer are carefully reviewed and explained to you. Next we ensure the potential buyers know how valuable your property is and why. And then it's our time to shine as we defend and negotiate as if it was our own home every step of the way.
#8 Satisfying conditions, firming up the sale, and preparing for closing...
We assist and keep you and the buyers side on track to ensure deadlines are met bringing your transaction from conditional to a firm sale. We recommend local reputable lawyers, movers, and provide structured "to do" lists to keep the stress levels low and the organization high.
#9 With you Every Step of the Way, Including Closing Day...
We are with you and do everything we can to make sure you complete the sale of your home on a positive note. We look forward to congratulating you and showing our appreciation of trust in us by hand delivering a gift to you.
#10 Staying Connected...
After the sale, we love to stay in contact with our clients keeping you informed on current real estate market news, home improvement trends, and home design ideas.